About Us

Our Mission

To ensure that the University’s core values, aspirations, mission, vision and accomplishments are communicated to the community, through the media events and hospitality services.

To promote clear communication of the University’s goals and strategic plans within the organization.

Our Work

Events Management
Media Relation
Hospitality and Community-relations
Marketing and Promotion
Issues Management

Our Teams

The 4 functional teams of our office:

Marketing Team

Promotion and publicity (social media, print and online channels)
Corporate identity and marketing campaign management
Promotional tools e.g. brochures, map and corporate souvenir
Corporate and promotional video production and management
CPRO website management
Photo archives
Charity and community services

Media Team

Issue and crisis management
Media publicity (press conferences, interviews, press releases)
Media enquiries
Media engagement
Media arrangement
News monitoring
Database management of CUHK faculty experts

Editorial Team

Newsroom content
Institutional publications (e.g., CUHK Newsletter, Bulletin, Calendar)
In-depth interviews with students, staff, university officers, and alumni
Feature writing
Copywriting
Translation
Editing, sub-editing, proofreading

Digital and Creative Team

CUHK Website development, management
Server management
Database management
Graphic design (websites, social media, publications)
Venue decoration (booth, stage backdrop)
Photography
Online photo archives management

Our Contact

Office

Address:

G03, University Administration Building,
The Chinese University of Hong Kong, Shatin, New Territories, Hong Kong

Email:

cpr@cuhk.edu.hk

Tel:

(852) 3943-8899

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