Bulletin Number Three 1985

Administration made to the local community? A. The Faculty's contribution to the local community consists of the promotion of management education and community service. In the promotion of management education, the Faculty offers both degree and non-degree programmes. Degree programmes include full- time and part-time undergraduate programmes, and full-time and part-time MBA Programmes. The full-time MBA Programme consists of a General Programme and a Specialization Programme in Marketing and International Business. A doctoral programme in Marketing and International Business will be introduced in 1985- 86. Non-degree programmes are often organized by the Faculty for local executives and government officials. Programmes now being offered include: a Diploma in Management Studies Programme for Hong Kong Government Employees (with a student enrolment of thirty- three); a Diploma Course in Business Management (with a student enrolment of forty-four); and a Diploma in Training Management (with a student enrolment of twenty-eight). Individual Faculty members have also been active in serving society by providing consultancy services and conducting workshops, training programmes and seminars for firms and other institutions; serving as external examiners for academic institutions; and serving on committees of public bodies. In 1983-84, our teachers rendered services to about forty governmental, semi-governmental ， commercial and other bodies. These include: the Hong Kong Management Association, the Hong Kong Society of Accountants, the Hong Kong Council of Social Services, the Hong Kong Productivity Centre, the Education Department of the Hong Kong Government, the Hong Kong Institute of Personnel Management, John Swire and Sons (H.K.) Ltd. and the Hong Kong Examinations Authority. Q. The B.A. Faculty has in recent years helped China develop her management training. What in fact has the Faculty done? A. The Faculty has made various efforts to help China develop her management training. We have organized training programmes for a number of units in China, conducted academic conferences and also published papers and articles on management in China, and arranged for scholars to come to the University to audit business administration courses. As for training programmes, the Department of Marketing and International Business and the University's Department of Extramural Studies jointly organized the 'Certificate Course in Marketing and International Business for Managers of the Ministry of Machine- Building Industry'. This programme has been run yearly since 1981 and we have come to the fifth year now. Altogether 279 executives from nearly all the provinces of China have participated in the Programme. In addition to this, the Faculty organized 'Training Courses on Business Promotion' and a ‘Certificate Course in Management' for the Bank of China in 1983 and 1984 respectively, in which about sixty managers participated. The Department of Marketing and International Business will organize a 'Diploma Course in Marketing Management' for China's Ministry of Metallurgical Industry this summer and the number of participants is estimated to be sixty. As for academic conferences, in 1982, the Faculty and the Institute of Industrial Economics of the Chinese Academy of Social Sciences jointly organized the ‘Seminar on Enterprises Management in China', which was attended by some fifty participants. In 1984, the Faculty organized the 'Seminar on Chinese Style Enterprise', with fifty or so scholars from the U.S.A., China and Hong Kong participating. Apart from conferences, our Faculty members have carried out many research projects on management problems in China and have published books and articles on various topics in the field. The contribution of the Faculty to China goes even further. It is worth noting that Faculty members have often been invited to advise on the development of management education in China's academic institutions, for example, Tsinghua University in Beijing and the Northeast University of Technology in Shenyang of Liaoning province. Teachers of our Faculty are also invited to present papers in Conferences held in China and lecture on management and related areas in institutions of the People's Republic of China. The number of scholars coming from institutions in China to audit courses in business administration is increasing. In 1984-85 more than ten academic institutions in China have sent people here, some of whom have expressed their wish to enrol in the MBA programme. It is expected that two will become our regular students in 1985-86. 16 RECENT DEVELOPMENTS