王錦屏
助理教授

B.A.
Renmin University of China

M.A.
Renmin University of China

Ph.D.
Pennsylvania State University

 (852) 3943-7702
 (852) 2603-5007
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 Research Interests:

• Advertising/Strategic Communication
• Digital Media Effects
• Human-Computer Interaction
• Computational Social Science
  
  

 Current Research:

• Chatbot Persuasion
• Social Media Advertising
• Psychological Effects of Communication Technologies

Teaching Interests:

• Advertising & Corporate Communication
• Communication Research Methods
• Emerging Communication Technologies
  
  

Advice to students:

Stay curious, keep trying, and care for yourself.

Awards

• 2020 Top Student Paper Award - AEJMC Public Relations division, 2020
• AEJMC News Audience Research Paper Award, 2019
• Top Student Paper Award - AEJMC ComSHER division, 2019
• Top Student Paper Award - AEJMC CTEC division, 2017
• Outstanding Graduates of Renmin University of China, 2016

Publication List:

Refereed Journal Articles/Conference Proceedings

Molina, M. D., Wang, J., Sundar, S. S., Le, T., & DiRusso, C. (2022). Reading, commenting and sharing of fake news: How online bandwagons and bots dictate user engagement. Communication Research, Advanced Online Publication. https://doi.org/10.1177/00936502211073398 

Brinberg, M., Ram, N., Wang, J., Sundar, S. S., Cummings, J. J., Yeykelis, L., & Reeves, B. (2022). Screenertia: understanding “stickiness”of media through temporal changes in screen use. Communication Research. https://doi.org/10.1177/00936502211062778 

Wang, J. & Sundar, S. S. (2021). Are we more reactive to persuasive health messages when they appear in our customized interfaces? The role of sense of identity and sense of control, Health Communication, Advanced Online Publication. https://doi.org/10.1080/10410236.2021.1885772

Wang, J., Yang, H., Shao, R., Abdullah, S., & Sundar, S. S. (2020). Alexa as coach: Leveraging smart speakers to build social agents that reduce public speaking anxiety. In Proceedings of the 2020 CHI Conference on Human Factors in Computing Systems (pp. 1-13). https://doi.org/10.1145/3313831.3376561

Wang, J., Molina, M. D., & Sundar, S. S. (2020). When expert recommendation contradicts peer opinion: Relative social influence of valence, group identity and artificial intelligence. Computers in Human Behavior. 107.106278. https://doi.org/10.1016/j.chb.2020.106278

Wang, J., & Wei, L. (2020). Fear and hope, bitter and sweet: Emotion sharing of cancer community on Twitter. Social Media + Society. 6(1). https://doi.org/10.1177/2056305119897319

Cho, E. Molina, M. D., & Wang, J. (2019). The effects of modality, device, and task differences on human-likeness in virtual assistant interaction. Cyberpsychology, Behavior, and Social Networking. 22(8), 515-520. https://doi.org/10.1089/cyber.2018.0571

Book Chapters

Sundar, S. S., Cho, E., & Wang, J. (2018). Interacting with mobile media. In K. Norman & J. Kirakowski (Eds.), Handbook of human-computer interaction (pp. 615-639). Malden, MA: Wiley-Blackwell.