5 March 2016
SUEN Lok Ho Howard (Year 2, third from left) and his teammates from CUHK Business School won the national champion at 2016 KPMG Cup National Top Ten Invitational Business Case Competition (KPMG Cup). The CUHK team outperformed nine other teams and it is the second consecutive year having GBS students in the winning team.
The team will represent the Greater China region to compete at the KPMG International Case Competition (KICC) in Dubai in April.
Hosted by Xiamen University, with KPMG as the title sponsor, the KPMG Cup is an annual invitational business case competition that brings together undergraduates of 10 elite universities from Hong Kong, mainland China and Taiwan, including Peking University, Tsinghua University, Fudan University, Nanjing University, Nankai University, National Chengchi University, Sun Yat-sen University, Xiamen University and Zhejiang University. Designed based on international tournament rules, the KPMG Cup requires student participants to analyze a business case within three hours and generate a formal report to provide solutions and conduct live presentations and defense. The competition aims to test participating teams' capabilities in business case analysis, teamwork and communication skills.