The International Business and Chinese Enterprise (IBCE) is the first and only undergraduate program in Hong Kong with an emphasis on international business activities between the United States and China.

It aims at training a group of future business leaders who are equipped with comprehensive knowledge about the business environment in China and the United States. IBCE is a joint program between CUHK Business School and the Darla Moore School of Business at the University of South Carolina (UofSC). In IBCE, students are offered exclusive opportunities to explore the world and business by study trips, as well as the rare chances to train up their transnational mindset by working abroad. As such, IBCE students will be well-equipped to cope with any challenges upon graduation.