Faculty Members and Alumni Share Their Wisdom at China Business Knowledge @ CUHK Luncheon Series
China Business Knowledge @ CUHK Luncheon Series was launched to help participants understand the modern business environment of both Hong Kong and mainland China with the knowledge and experience of CUHK Business School’s faculty members and alumni.
By exploring business theories and practices, the China Business Knowledge @ CUHK Luncheon Series was launched to help participants understand the modern business environment of both Hong Kong and mainland China with the knowledge and experience of The Chinese University of Hong Kong (CUHK) Business School’s faculty members and alumni.
During the one-hour talk, one faculty member and one alumnus will share their insights and experience under a topic. The first three luncheon talks were held on 28 September, 26 October and 30 November 2017 respectively at CUHK Business School Town Centre. Each talk attracted over 50 enthusiastic participants, including business professionals, CUHK Business School alumni and students, as well as the media. Below are some recaps of the events:
The Future Destinations for Entrepreneurs – Hong Kong x Shenzhen
According to Global Entrepreneurship Monitor (GEM) Hong Kong and Shenzhen Report 2016-17, Hong Kong and Shenzhen are the top two entrepreneurial ecosystems among 66 economies in the study. Prof. Kevin Au, Associate Professor of Department of Management and Associate Director of Centre for Entrepreneurship shared why Hong Kong need not become the next Silicon Valley. Ms. Crystal Hung took the audience through her personal journey from being a spa consultant for international hotel brands in China to becoming an entrepreneur, building her own retail brand “Chocolat-ier” and setting up “Spa Formula Ltd.”. Learn More
Understanding China’s Investment Environment
Stock recommendations of financial analysts are often overly optimistic with the majority of them being “Strong Buy” or “Buy”. This is true everywhere but especially so in China. Prof. Zhaoyang Gu, Professor and Director of School of Accountancy discussed how institutional investors can also play a role in analysts’ biased behaviour. Mr. Patrick Cheung, Chairman of HGI Capital Holdings and Founding and Managing Partner of Zhong Wei Capital shared his first-hand experience in investing in China, particular in the areas of technology, innovation and consumer-related industries. Learn More
The Impact of Technology on Consumer Behaviour
New technology has provided us with much convenience in our daily lives. However, have we thought about how our behaviour and the industry have been shaped by today’s technologies? Prof. Hao Shen, Associate Professor of Department of Marketing and Director of MSc Programme in Marketing discussed how the use of different interfaces may influence the way consumers think about a product and react toward it. Mr. Adrian Tam, General Manager in Sales and Marketing from Octopus Holding Ltd. talked about how the company has transformed its business in the digital era in light of the actual needs of Hong Kong consumers. Learn More
The next China Business Knowledge @ CUHK Luncheon talk will resume in March 2018. Stay tuned to China Business Knowledge @ CUHK for the latest updates.
China Business Knowledge @ CUHK is the knowledge platform of CUHK Business School. It showcases top-notch research by the faculty at CUHK Business School and offers thought leadership and insights into the ongoing developments and modern business environment of China and the world.